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Sister Company ‘Kitchenlink’ recognised by BIFIS as a finalist for ‘Industry Newcomer 2026’ Award

We are proud to announce that Kitchenlink, the sister company of Herbert William Kitchens & Interiors, has been named a finalist for the prestigious BIFIS ‘Industry Newcomer 2026’ award. 

Kitchenlink was created to serve homeowners, landlords, and developers seeking high-quality kitchens for first-time buyers, rental properties, and refurbishment projects. These are spaces where functionality, efficiency, and cost-effectiveness are key—without compromising design expertise or service. 

Built on the same ethos as Herbert William, Kitchenlink is driven by a commitment to excellent customer service and industry-leading standards. While Herbert William focuses on bespoke, high-end kitchen projects with intricate design detail, Kitchenlink provides a streamlined solution for projects that require a simpler, more commercial approach. 

At the heart of the Kitchenlink model is a powerful idea: enabling the UK’s best independent kitchen installers to design, supply, and install kitchens directly for their clients. By removing the overheads associated with kitchen showrooms, Kitchenlink empowers experienced professionals to offer exceptional value without sacrificing quality. 

Founded by Lee and Sarah, whose extensive experience and connections within the kitchen industry have shaped both Herbert William and Kitchenlink, the platform responds directly to what installers have long been asking for—a flexible, efficient business model that works for both trade professionals and their customers. 

A recent project perfectly demonstrates how the two brands work together. A Herbert William client in the New Forest benefited from our bespoke design expertise within her home. However, when it came to a smaller, more functional kitchen requirement at her place of work, Kitchenlink provided the ideal solution. A local Kitchenlink installer was able to manage the design, supply, and installation in a far more cost-effective way, while still delivering a professional, high-quality result. 

Being recognised by BIFIS as a finalist for ‘Industry Newcomer 2026’ is a significant milestone for Kitchenlink and reinforces the value of this innovative model within the kitchen industry. 

We are incredibly proud to see Kitchenlink gaining industry recognition and look forward to continuing to support both customers and installers with a fresh, forward-thinking approach to kitchens. 

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